Who It Is For
The BAR Plan is for early-stage, growth-stage, and mature Food/CPG, FoodTech and AgTech companies with $20 million or less in revenue. These companies are under pressure to be more visible and more consistent in how they show up in their market, often voiced as:
- The story changes depending on who tells it: founder, sales, or investor deck
- Strong science or product, little trade, channel, or national coverage
- An executive with a point of view, but no regular platform
- Marketing spend with no clear line to awareness or pipeline growth
- No room in the budget for a full-service agency or paid media buys
How We Deliver
We help our clients position themselves as thought leaders and experts in their field, while driving impressions, video views, and qualified leads. From digital outlets to trade media, to panels, to podcasts, we'll secure the right opportunities to build awareness of your company, brand, or product.
We partner with Megan Meyer, a seasoned PR and science communications pro with a PhD in Microbiology and Immunology, to craft compelling science communication strategies and to secure earned media coverage in top science/tech, lifestyle, and business media outlets.
